{"id":245,"date":"2011-09-13T14:50:40","date_gmt":"2011-09-13T18:50:40","guid":{"rendered":"http:\/\/robinerikhamilton.com\/?page_id=245"},"modified":"2011-09-13T14:50:40","modified_gmt":"2011-09-13T18:50:40","slug":"portfolio-writing","status":"publish","type":"page","link":"https:\/\/robinerikhamilton.com\/index.php\/portfolio-writing\/","title":{"rendered":"WRITING"},"content":{"rendered":"<p><em>In an increasingly specialized world, the writer is<br \/>\na generalist, and a friend to all specialists. &#8211; REH<\/em><\/p>\n<p><em><br \/>\n<\/em>I love laboratories, and not just the kind Sherlock Holmes had, with beakers and pipettes. Architects&#8217; three-dimensional computer models are a laboratory, as are the technological and cultural changes taking place in every profession and every organization. I am the generalist who will understand your language, your art or your science or your compelling business proposition. I will be faithful to that story as I help choose the right questions, the right medium and the right words to tell that story to any audience you need to reach, inform and persuade.<\/p>\n<h3><strong><a href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2011\/09\/dave-hogg-chair-toronto-ame-conference.pdf\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-286 alignleft\" title=\"Dave Hogg pdf image\" src=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2011\/09\/dave-hogg-pdf-image.gif?w=150\" alt=\"\" width=\"150\" height=\"99\" \/><\/a><span style=\"color:#800000;\">Writing for Brochures and Magazines<\/span><\/strong><\/h3>\n<p>The people who drive new ideas are always fascinating to me. Most recently, I have been interviewing business leaders in manufacturing. See recent posts, including this one on how <a title=\"The Opportunity to be Wrong\" href=\"http:\/\/robinerikhamilton.com\/the-opportunity-to-be-wrong\/\" target=\"_blank\" rel=\"noopener\">Mike Rother<\/a> is changing how people think about tackling large problems. This article on\u00a0<a href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2011\/09\/dave-hogg-chair-toronto-ame-conference.pdf\"><strong>Dave Hogg, Chair, Toronto AME Conference<\/strong>\u00a0<\/a>is an example of\u00a0an executive character study, magazine style.<a title=\"Relentless Innovation\" href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2013\/10\/72-pricearticle.pdf\" target=\"_blank\" rel=\"noopener\"><br \/>\n<\/a><\/p>\n<p>For a sample of (ghost-) writing for online technical magazines, check out this\u00a0op-ed article that appeared in Telephony Online\u00a0:\u00a0<strong><a href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2010\/12\/beyond_ip_pipe_1.pdf\" target=\"_blank\" rel=\"noopener\">Beyond the IP pipe<\/a>.<\/strong><\/p>\n<h3><strong><span style=\"color:#800000;\"><em>Writing for Engineers and CIO&#8217;s<\/em><\/span><br \/>\n<\/strong><strong><a title=\"Solace Systems Supply Chain Brochure\" href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2010\/12\/supplychain.pdf\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-thumbnail wp-image-280\" title=\"Solace Supply chain thumbnail gif\" src=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2011\/09\/solace-supply-chain-thumbnail-gif.gif?w=118\" alt=\"\" width=\"118\" height=\"150\" \/><\/a><\/strong><\/h3>\n<p><strong>Solace Systems\u00a0<\/strong>was in start-up mode. They needed to challenge network experts (CIOs and network managers)\u00a0<em>and<\/em>\u00a0CFOs assumptions about how to manage the information and money inside the world&#8217;s biggest networks. They commissioned a series of business case studies. Here&#8217;s one in the series:\u00a0<strong><a href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2010\/12\/supplychain.pdf\" target=\"_blank\" rel=\"noopener\">Solace Systems Supply Chain brochure<\/a><\/strong>.<\/p>\n<p>Or, for an example of business writing, here is a white paper on how leading companies are &#8220;<em>building new types of organizations: innovative, responsive enterprises, focused on delivering value to end customers. &#8230;<strong>Read more from <a title=\"Manufacturing Technology: Lean White Paper\" href=\"http:\/\/www.mfrtech.com\/articles\/3751.html\" target=\"_blank\" rel=\"noopener\">Manufacturing Technology<\/a><\/strong>.<\/em><\/p>\n<h3><span style=\"color:#800000;\"><strong>Editing and Proofreading <\/strong><\/span><\/h3>\n<h3><img loading=\"lazy\" decoding=\"async\" class=\"alignleft  wp-image-1263\" style=\"margin:2px;\" src=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2011\/09\/markup-pdf.png?w=150\" alt=\"Markup pdf\" width=\"150\" height=\"79\" \/><\/h3>\n<p>I can provide a thorough edit for style and structure, preserving the original author&#8217;s voice and making complex ideas come to life. I can also proofread for basic errors to ensure clean copy before a deadline. We only need decide which task we are doing.<\/p>\n<h3><strong><span style=\"color:#800000;\"><em>\u00a0Writing for Policy Makers<\/em><\/span><\/strong><\/h3>\n<p><strong> <span style=\"color:#800000;\"><a href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2010\/12\/demanding-dignity_north-south.pdf\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-thumbnail wp-image-279\" title=\"NS GERA thumb gif\" src=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2011\/09\/ns-gera-thumb-gif.gif?w=113\" alt=\"\" width=\"113\" height=\"150\" \/><\/a><\/span><\/strong><span style=\"color:#800000;\"><span style=\"color:#000000;\">The\u00a0North-South Institute\u00a0commissioned me to write a summary of a two-year project on gender and economic reform in Africa. For a sample of my ability to condense verbal briefings and a bookshelf of documents into ten pages, see<\/span><\/span><span style=\"color:#800000;\">:<\/span><strong><span style=\"color:#800000;\">\u00a0<strong><a href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2010\/12\/demanding-dignity_north-south.pdf\" target=\"_blank\" rel=\"noopener\">Demanding Dignity<\/a><\/strong>.<\/span><\/strong><\/p>\n<p>I have also edited briefing documents for the federal government (e.g. Aboriginal Affairs and Northern Development, Health Canada). The\u00a0<strong>Capital District Health Authority<\/strong>\u00a0in Nova Scotia asked me to write\u00a0<strong><a href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2010\/12\/cdha-pophealth-final-rh1.pdf\" target=\"_blank\" rel=\"noopener\">Envisioning a Healthy Public Policy for Nova Scotia<\/a><\/strong>,\u00a0an executive-level overview on population health for elected officials and policy makers.<\/p>\n<h3><strong><em><span style=\"color:#800000;\"><strong>Business\u00a0<\/strong>Research and Writing\u00a0<\/span><\/em><\/strong><\/h3>\n<p><strong><a href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2010\/12\/7157-standard-aero-kt-ind.pdf\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-thumbnail wp-image-288\" title=\"Standard Aero gif\" src=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2011\/09\/standard-aero-gif.gif?w=150\" alt=\"\" width=\"150\" height=\"147\" \/><\/a>Innovation Insights<\/strong> helps Canadian manufacturers improve their productivity and ability to compete globally. They can prove it, too. I started with a database, and hundreds of calls and interviews later, we published a set of crisp business stories of bottom-line improvement. These stories of actual return on investment still stand, five years later as the best proof of the program&#8217;s value. Visit the Innovation Insights\u00a0<strong><a href=\"http:\/\/www.tvp-ii.org\/en\/home\/top-roi-stories.html\" target=\"_blank\" rel=\"noopener\">website<\/a><\/strong> or view a sample:\u00a0<strong><a href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2010\/12\/7157-standard-aero-kt-ind1.pdf\" target=\"_blank\" rel=\"noopener\">Standard Aero&#8217;s ROI: $100K<\/a><\/strong>. (Thanks to Rod Overall at M&amp;O Communications for championing this project.)<\/p>\n<p><strong><a href=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2011\/09\/larsen-steelhingenews_1_pre-press.pdf\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-thumbnail wp-image-290\" title=\"Larsen Steel prices\" src=\"http:\/\/robinerikhamilton.com\/wp-content\/uploads\/2011\/09\/larsen-steel-prices.gif?w=114\" alt=\"\" width=\"114\" height=\"150\" \/><\/a>Larsen Hinge<\/strong>\u00a0makes specialized steel hinges for pianos, industrial and auto manufacturers, and as the price of steel rose, they needed to defend price increases to senior buyers in their customer base. So they commissioned me to write a thorough business case on the world price of steel for their customer newsletter. Often a client supplies me with the latest business information. In this case, I conducted a thorough review of world steel markets, and interviewed one of the leading experts on industrial pricing.\u00a0If\u00a0you&#8217;re going to prove something, you may as well get it right&#8230;.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In an increasingly specialized world, the writer is a generalist, and a friend to all specialists. &#8211; REH I love laboratories, and not just the&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-245","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/robinerikhamilton.com\/index.php\/wp-json\/wp\/v2\/pages\/245","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/robinerikhamilton.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/robinerikhamilton.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/robinerikhamilton.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/robinerikhamilton.com\/index.php\/wp-json\/wp\/v2\/comments?post=245"}],"version-history":[{"count":0,"href":"https:\/\/robinerikhamilton.com\/index.php\/wp-json\/wp\/v2\/pages\/245\/revisions"}],"wp:attachment":[{"href":"https:\/\/robinerikhamilton.com\/index.php\/wp-json\/wp\/v2\/media?parent=245"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}